Sémiotique de la politique et systèmes non verbaux: la relation médias-politiciens grecs au temps de la crise economique
By: Evangelos Kourdis
| ARTICLE INFO: Volume: 06 Issue: 02:2020 ISSN: 2459-2943 DOI: 10.18680/hss.2020.0024 Pages: 117-139 Lic.: CC BY-NC-ND 4.0 |
KEYWORDS: political semiotics Greek crisis code of gesture dress code proxemics code |
ABSTRACT
During the Greek economic crisis, the European media engaged in a series of press articles, television reports, and press cartoons particularly critical of the behavior of the contemporary Greek and the quality of the politicians who govern him. This attitude intensified during the radical left government of the SYRIZA party from January to August 2015. In this period, the European media engaged in a semiotic devaluation, an unprecedented deconstruction of Greek politicians’ social image of the SYRIZA party’s radical left government. The European Union authorities recorded this deconstruction at the level of the three semiotic codes: that of gesture, that of the dress code, and that of proxemics. This study proposes to analyze in a semiotic approach these choices expressed through polysemiotic texts likely to interpret a conscious manipulation of European public opinion, also introducing uses previously unknown in the political and media culture of Europe.
Download full text: PDF
